There’s little doubt that social media has established itself as a cornerstone in the marketing mix of real estate agents and business owners alike.
Most agree that it complements their other marketing efforts, and will become a standard part of their marketing tactics.
I happen to think that it will gradually replace email as the main way we communicate with clients and friends.
Why? Because as spammers continue to clog up our inboxes and make it more difficult to be sure our communications are being received, it makes sense that we move to a more reliable and protected way of touching our sphere of influence.
Keep in mind that this chart is based on information from December 2008, and I’ll bet the numbers have shifted more to the blue.
What do you think? Are you using social media for marketing and communicating with your audience?
Please share your experience with us by commenting below.