If you want better results from the images that are pinned from your site to Pinterest, I’ve got a powerful (and quick) hack for you. When you upload your image into your WordPress post, be sure to add a Description in the form of an Alt tag.
Here is what I wrote for the description of the image I pinned in the example video below: “The Psychological Influence of Color – How Color Affects Conversions. Learn how to harness the power of colors to increase conversions and more. #marketing“.
If you don’t know how to add an Alt Tag to your image, just click on the image, then click on the pencil icon on the upper left corner of the image. The editor will pop up and you can add your description there. See image below.
Now you’re all set, when others pin your images to Pinterest, they’ll have a great description with your keywords and hashtags. Happy Pinning!